ABOUT ME
Designing Squarespace websites with UX strategy, style and intention
Hello! Who I am
I’m Vivian, a passionate website designer, keen photographer and a cat lover.
I design bespoke business and personal websites and can provide photography of clients’ premises or locations, working in Brighton and Sussex. I have designed websites in niches like nutrition, hair and beauty, medical, natural healing, clothing boutique, wellness and beauty, and other services.
As a Squarespace designer with a passion for UX design I help small businesses gain visibility and credibility, showcase art, etc. and keep them in business 24/7 by creating a web presence that attracts new customers.
I don't work from generic templates because your visitors aren't generic. What works for a hair and beauty website won't work for a construction company - and not just visually. Different audiences come with different expectations, different comfort levels, and different reasons for clicking. I pair UX logic with an intuitive understanding of how different audiences move through a site. The result is something that's considered, not just pretty.
I am a Squarespace Circle Member and a DMI Certified Digital Marketing Professional and Associate.
Feel free to check my web design services and portfolio, my blog and certainly download my Freebie if you haven’t yet done.
I now work from my home design studio serving the Brighton and Sussex locally, and also taking projects from anywhere in the world.
My approach
I take a different approach to Squarespace design.
Many designers pick a template and fit your business into it. I work the other way around. I start with your audience, your goals, and your content - and the design grows from there. Every layout decision, every navigation path, every visual choice has a reason behind it. The result is a site that's built around your business, not adapted from someone else's starting point.
✦ STRATEGY-FIRST DESIGN
Before anything is designed, I identify your target audience and establish clear goals for your site. Every decision that follows - structure, content, visuals, aesthetic preferences - is anchored to that foundation.
✦ YOUR BRAND, YOUR VOICE
Your website should feel like a natural extension of your business - not a template someone else already used. I also ensure the visual identity, messaging, and tone are unmistakably yours.
✦ DESIGN THAT WORKS, NOT JUST LOOKS
Aesthetics and functionality aren't competing priorities. Navigation, user journeys, and on-page SEO are woven into the design from the start.
AND MORE
✦ No agency overhead
You work directly with me, keeping costs reasonable and communication clear.
✦ Long-term partnership
Clients return to me for ongoing support, updates, SEO maintenance and website refresh.
IF YOU'RE A SERVICE-BASED BUSINESS OWNER IN BRIGHTON OR SUSSEX WHO NEEDS A PROFESSIONAL ONLINE PRESENCE THAT BRINGS IN QUALIFIED LEADS, LET'S TALK!